Mercedes, Renault and Nissan join forces

Mercedes, Renault and Nissan join forces

In a surprise press conference this morning, Mercedes-Benz, Renault and Nissan announced a wide-ranging alliance.

Daimler – which owns Mercedes-Benz and Smart – will now collaborate with the Renault-Nissan Alliance on a wide range of new cars, engines and a series of electric cars.

It’s clear what both parties can bring to the relationship: Renault and Nissan will bring a wealth of experience in building small, economical cars; whilst Mercedes brings an understanding of quality and advanced engineering. Not forgetting the economies of scale at development and production stages.

But who will benefit most? Is collaboration such a wise move for the industry?

By Rhian Angharad Jones

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1 Comment

Filed under Mercedes

One response to “Mercedes, Renault and Nissan join forces

  1. The biggest reason for the alliance is reduce overall CO2 emissions as soon as possible and at a vastly reduced cost in terms of both development and economies of scale at the production end.

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